brand identity & Strategy

Globix Games is a conceptual brand identity for a video game publisher. The project includes logo design, brand guidelines, and visual assets built to communicate innovation, nostalgia, and community, as well as applications and use of the identity system. Aimed at connecting diverse gaming audiences across platforms, the brand supports both original IPs and developer partnerships. The identity reflects Globix’s commitment to creativity, innovation, accessibility, and environmental responsibility in the gaming industry.

Timeline

Programs

Project Team

Deliverables

6 weeks

Illustrator, Indesign, Figma, Photoshop

Individual

Brand Logo and System, Business Items for Print, 2 digital applications, 3D Mockups

The Globix Games brand guidelines define a bold, flexible identity system. They include a vibrant color palette, a geometric primary logo, and an adaptable alternative mark. Other graphic elements from the system support the identity across a multitude of applications and uses, balancing innovative gaming technology and brand strategies with fun and recognizable games and content.

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Pride and Prejudice Redesign